ClaudeSkillsSource reviewed8a1541c4a3ff
Brand Guidelines Skill - Mantén a Claude fiel a tu marca
Cómo la skill Brand Guidelines fija colores, tipografía y voz de Claude a un sistema de diseño - análisis completo con consejos para adaptarla a tu equipo.
Anthropic · Brand Guidelines
Existing editorial guidance is preserved. The current pinned official reference is separately labelled in English; translated editorial is not a new translation of the full source.
This is the existing editorial translation. The latest full official reference, where available, is provided separately in English.
The navigation uses English labels. Article languages are shown separately; the interface is not a full translation of the documentation.
Source text is documentation. These workflows have not been executed or tested by this site.
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Resumen
La descripción oficial: "Applies Anthropic's official brand colors and typography to any artifact that may benefit from Anthropic's look-and-feel."
Es el ejemplo de referencia de una skill de identidad corporativa: codifica el sistema de diseño de una empresa para que cada artefacto quede on-brand. Sustituye los valores por los tuyos y tienes la skill de marca de tu equipo.
Cómo funciona la skill
La SKILL.md es una especificación compacta de sistema de diseño:
- Colores - la paleta oficial de Anthropic con roles de uso (fondos, texto, formas, acentos)
- Tipografía - el stack aprobado con reglas de aplicación inteligente
- Features - convenciones de estilo de texto y colores de formas/acentos
- Detalles técnicos - gestión de fuentes y aplicación de color para que las reglas sobrevivan en HTML, slides y documentos
Qué contiene la carpeta de la skill
SKILL.md(~2 KB - una de las skills oficiales más pequeñas)LICENSE.txt
Lecciones para tus propias skills
- Una skill de marca no necesita ser grande: 2 KB de tokens precisos ganan a 20 KB de prosa.
- Codifica roles ("acento", "fondo"), no solo valores hex: eso permite aplicar el sistema a tipos de artefacto imprevistos.
- El fork más rápido para equipos: clonar, sustituir paleta y fuentes, listo.
Ver en GitHub
Current official reference · English8a1541c4a3ff
The original English source comes from the pinned version above. It is shown as inert documentation. Related scripts and resources remain in the upstream repository; this text is not a complete installation package.
Anthropic Brand Styling
Overview
To access Anthropic's official brand identity and style resources, use this skill.
Keywords: branding, corporate identity, visual identity, post-processing, styling, brand colors, typography, Anthropic brand, visual formatting, visual design
Brand Guidelines
Colors
Main Colors:
- Dark:
#141413- Primary text and dark backgrounds - Light:
#faf9f5- Light backgrounds and text on dark - Mid Gray:
#b0aea5- Secondary elements - Light Gray:
#e8e6dc- Subtle backgrounds
Accent Colors:
- Orange:
#d97757- Primary accent - Blue:
#6a9bcc- Secondary accent - Green:
#788c5d- Tertiary accent
Typography
- Headings: Poppins (with Arial fallback)
- Body Text: Lora (with Georgia fallback)
- Note: Fonts should be pre-installed in your environment for best results
Features
Smart Font Application
- Applies Poppins font to headings (24pt and larger)
- Applies Lora font to body text
- Automatically falls back to Arial/Georgia if custom fonts unavailable
- Preserves readability across all systems
Text Styling
- Headings (24pt+): Poppins font
- Body text: Lora font
- Smart color selection based on background
- Preserves text hierarchy and formatting
Shape and Accent Colors
- Non-text shapes use accent colors
- Cycles through orange, blue, and green accents
- Maintains visual interest while staying on-brand
Technical Details
Font Management
- Uses system-installed Poppins and Lora fonts when available
- Provides automatic fallback to Arial (headings) and Georgia (body)
- No font installation required - works with existing system fonts
- For best results, pre-install Poppins and Lora fonts in your environment
Color Application
- Uses RGB color values for precise brand matching
- Applied via python-pptx's RGBColor class
- Maintains color fidelity across different systems